GOOG
StockAlphabet Inc.
One email when a drop — in price or in valuation — is historically rare for GOOG. Otherwise we stay quiet.
Bigger than its usual dip. Not yet rare.
Alphabet Inc. is 10.5% off its high — deeper than its 4.2% average pullback, but it has been through 204 drawdowns before. Not historically significant yet — we'll say so if that changes.
But down is not the same as cheap: Alphabet Inc.'s P/S Severity Score is 0.0 — its valuation sits in or above its typical range.
Moderately Elevated
Current Drawdown
-10.5%
Days in Drawdown
60
Avg Max Drawdown
4.2%
Avg Length
37
Drawdown Severity Score™
2.3
GOOG - Price & High Water Mark
GOOG - Drawdown Timeline
How to read this chart: Negative values indicate drawdowns from all-time highs. Values closer to 0% mean the stock is near its high water mark.
Valuation vs Its Own History
Data as of July 12, 2026 · updated daily
Where today's valuation sits within GOOG's own multi-year range, scored with the same Drawdown Severity Score language as price, measured from its typical level rather than its record high — a higher score means it has rarely been cheaper. This is context, not a recommendation.
Price to Sales
Alphabet Inc. has been cheaper on this measure only about 91% of the time in 20 years of daily history.
Price to Sales history
EV to EBITDA
Alphabet Inc. has been cheaper on this measure only about 90% of the time in 20 years of daily history.
EV to EBITDA history · log scale
Alphabet Inc. (GOOG) Analysis: Current Drawdown Insights
Alphabet Inc. is currently in a drawdown that is unusual by its own historical standards. As of 2026-07-14, the stock is trading at $357.33, which represents a 10.5% decline from its all-time high of $399.04. This drawdown has persisted for 60 days.
Based on its full tracked price history, Alphabet Inc. typically experiences drawdowns averaging 4.2% in depth, with an average duration of 37 days. Alphabet Inc. has gone through 204 total drawdown events in its tracked history. The largest drawdown on record for Alphabet Inc. was 65.3%, beginning in 2007. The longest drawdown duration on record was 1783 days.
The Drawdown Severity Score™ for Alphabet Inc. currently stands at 2.25. This is our proprietary indicator that shows the relative severity of the current drawdown based on the asset's unique historical patterns. A score between 2.0 and 3.0 indicates a moderately elevated drawdown that's starting to exceed this asset's normal range.
Understanding Drawdowns: A drawdown measures how far a stock has fallen from its peak price. Every stock experiences drawdowns: periods when the price declines from all-time highs before recovering. By analyzing Alphabet Inc.'s historical drawdown patterns, investors can identify when the stock is experiencing a typical market fluctuation versus an unusual decline that is rare by that stock's own historical standards.
📜 Historical Drawdown Events
Current drawdown shown in blue. Showing the most recent and the deepest of 204 tracked pullbacks (65 listed).
| Start Date | End Date | Duration | Max Depth | Start Price | Lowest Price | Recovery Price |
|---|---|---|---|---|---|---|
| 2026-05-15 | Ongoing | 60 days | -10.5% | $399.04 | $357.33 | n/a |
| 2026-05-11 | 2026-05-13 | 3 days | -3.3% | $397.05 | $383.82 | $399.04 |
| 2026-05-04 | 2026-05-05 | 2 days | -0.9% | $383.22 | $379.64 | $384.27 |
| 2026-04-28 | 2026-04-30 | 3 days | -0.3% | $348.52 | $347.31 | $381.94 |
| 2026-02-03 | 2026-04-27 | 83 days | -20.8% | $344.90 | $273.14 | $348.52 |
| 2026-01-30 | 2026-02-02 | 4 days | -0.0% | $338.66 | $338.53 | $344.90 |
| 2026-01-14 | 2026-01-29 | 15 days | -4.2% | $336.43 | $322.16 | $338.66 |
| 2025-11-26 | 2026-01-08 | 44 days | -7.9% | $323.64 | $298.06 | $326.01 |
| 2025-11-20 | 2025-11-21 | 2 days | -1.0% | $292.99 | $289.98 | $299.65 |
| 2025-11-12 | 2025-11-19 | 7 days | -5.1% | $291.74 | $276.98 | $292.99 |
| 2025-11-07 | 2025-11-10 | 3 days | -2.0% | $285.34 | $279.70 | $290.59 |
| 2025-11-04 | 2025-11-05 | 2 days | -2.1% | $284.12 | $278.06 | $284.75 |
| 2025-10-31 | 2025-11-03 | 4 days | -0.0% | $281.90 | $281.82 | $284.12 |
| 2025-10-28 | 2025-10-29 | 2 days | -0.6% | $269.93 | $268.43 | $275.17 |
| 2025-10-21 | 2025-10-24 | 4 days | -2.2% | $257.02 | $251.34 | $260.51 |
| 2025-09-22 | 2025-10-20 | 29 days | -7.0% | $255.24 | $237.49 | $257.02 |
| 2025-09-16 | 2025-09-18 | 3 days | -0.8% | $251.76 | $249.85 | $252.33 |
| 2025-09-10 | 2025-09-11 | 2 days | -0.2% | $239.94 | $239.56 | $240.78 |
| 2025-09-08 | 2025-09-09 | 2 days | -0.3% | $234.96 | $234.16 | $239.94 |
| 2025-09-02 | 2025-09-03 | 2 days | -0.7% | $213.34 | $211.80 | $230.89 |
| 2025-08-26 | 2025-08-28 | 3 days | -0.6% | $208.97 | $207.76 | $212.18 |
| 2025-02-05 | 2025-08-25 | 201 days | -29.4% | $207.04 | $146.27 | $208.97 |
| 2025-02-03 | 2025-02-04 | 2 days | -1.4% | $204.94 | $201.99 | $207.04 |
| 2025-01-27 | 2025-01-30 | 4 days | -4.0% | $201.25 | $193.14 | $201.98 |
| 2025-01-23 | 2025-01-24 | 2 days | -0.2% | $199.38 | $198.94 | $201.25 |
| 2024-12-17 | 2025-01-21 | 36 days | -4.3% | $197.52 | $189.09 | $198.99 |
| 2024-12-12 | 2024-12-16 | 5 days | -2.7% | $196.08 | $190.76 | $197.52 |
| 2024-07-11 | 2024-12-11 | 154 days | -22.3% | $191.57 | $148.89 | $196.08 |
| 2024-07-08 | 2024-07-10 | 3 days | -0.8% | $190.87 | $189.36 | $191.57 |
| 2024-06-28 | 2024-07-03 | 6 days | -1.8% | $185.80 | $182.38 | $186.33 |
| 2024-06-26 | 2024-06-27 | 2 days | -0.1% | $184.53 | $184.32 | $185.80 |
| 2024-06-13 | 2024-06-21 | 9 days | -1.7% | $178.54 | $175.45 | $179.24 |
| 2024-05-22 | 2024-06-12 | 22 days | -3.3% | $178.32 | $172.38 | $178.54 |
| 2024-04-29 | 2024-05-15 | 17 days | -5.2% | $172.51 | $163.52 | $172.70 |
| 2024-04-25 | 2024-04-26 | 2 days | -2.0% | $160.01 | $156.88 | $172.51 |
| 2024-04-12 | 2024-04-24 | 13 days | -3.2% | $159.70 | $154.66 | $160.01 |
| 2024-04-10 | 2024-04-11 | 2 days | -0.3% | $157.07 | $156.59 | $159.70 |
| 2024-04-02 | 2024-04-09 | 8 days | -2.9% | $155.44 | $150.91 | $157.07 |
| 2024-01-30 | 2024-04-01 | 62 days | -14.4% | $153.79 | $131.66 | $155.44 |
| 2021-11-19 | 2024-01-25 | 798 days | -44.6% | $149.68 | $82.92 | $152.60 |
| 2021-11-15 | 2021-11-18 | 4 days | -0.4% | $148.63 | $148.05 | $149.68 |
| 2021-11-09 | 2021-11-12 | 4 days | -1.8% | $148.34 | $145.63 | $148.63 |
| 2021-11-01 | 2021-11-04 | 4 days | -3.0% | $147.26 | $142.80 | $147.67 |
| 2021-10-28 | 2021-10-29 | 2 days | -0.2% | $145.43 | $145.14 | $147.26 |
| 2021-09-02 | 2021-10-27 | 56 days | -8.6% | $144.85 | $132.36 | $145.43 |
| 2021-08-31 | 2021-09-01 | 2 days | -0.0% | $144.48 | $144.47 | $144.85 |
| 2021-08-26 | 2021-08-27 | 2 days | -0.6% | $141.98 | $141.16 | $143.57 |
| 2021-07-27 | 2021-08-23 | 28 days | -3.2% | $138.70 | $134.30 | $140.14 |
| 2021-07-15 | 2021-07-21 | 7 days | -2.1% | $131.18 | $128.38 | $131.70 |
| 2021-07-08 | 2021-07-12 | 5 days | -0.7% | $129.19 | $128.30 | $129.68 |
| 2021-06-25 | 2021-07-02 | 8 days | -1.5% | $126.42 | $124.46 | $127.84 |
| 2020-09-03 | 2020-11-04 | 63 days | -18.1% | $85.83 | $70.28 | $86.86 |
| 2020-02-20 | 2020-07-10 | 141 days | -30.8% | $75.82 | $52.47 | $76.56 |
| 2019-04-30 | 2019-10-28 | 182 days | -19.5% | $63.94 | $51.46 | $64.06 |
| 2018-07-27 | 2019-04-26 | 274 days | -23.0% | $62.99 | $48.48 | $63.18 |
| 2018-01-29 | 2018-07-12 | 164 days | -14.8% | $58.39 | $49.74 | $58.77 |
| 2015-12-30 | 2016-08-05 | 219 days | -14.0% | $38.57 | $33.19 | $38.85 |
| 2015-07-20 | 2015-10-23 | 96 days | -13.5% | $33.42 | $28.91 | $34.86 |
| 2014-02-27 | 2015-07-17 | 505 days | -19.2% | $30.18 | $24.39 | $33.42 |
| 2012-10-05 | 2013-02-01 | 120 days | -15.7% | $19.00 | $16.01 | $19.19 |
| 2007-11-07 | 2012-09-24 | 1783 days | -65.3% | $18.35 | $6.37 | $18.54 |
| 2006-11-22 | 2007-06-05 | 195 days | -13.9% | $12.61 | $10.85 | $12.83 |
| 2006-01-12 | 2006-10-23 | 284 days | -28.5% | $11.67 | $8.34 | $11.89 |
| 2005-02-04 | 2005-04-22 | 77 days | -17.0% | $5.22 | $4.33 | $5.34 |
| 2005-01-19 | 2005-02-02 | 15 days | -13.1% | $5.04 | $4.38 | $5.09 |
| 2004-11-02 | 2004-12-30 | 59 days | -15.8% | $4.85 | $4.08 | $4.89 |
How to read: Each row shows a complete drawdown from peak to recovery. Red rows = most severe drawdowns (worst 20% or 5x+ average), yellow rows = moderate (2x-5x worse than average).
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Or explore current drawdowns:
Alphabet Inc. (GOOG) is trading at $357.33 as of Jul 14, 2026. It is 10.5% below its high of $399.04. The drawdown has lasted 60 days. Severity score: 2.3 (Moderately Elevated).
GOOG Price History and Drawdown Data
Latest price
$357.33
High-water mark
$399.04
Current drawdown
-10.5%
Days in drawdown
60
This GOOG page is built around daily price history, the latest high-water mark, current drawdown depth, drawdown duration, and comparable historical drawdown events. The chart above provides the price-history context, while the sections below explain how the current move compares with prior Alphabet Inc. drawdowns.
What History Says About GOOG
Alphabet Inc. has dropped 20%+ from its high 8 times in its tracked history. These events lasted an average of 465 days with an average max drop of -33.1%.
The current drawdown of -10.5% has lasted 60 days, which is within the typical range for comparable events.
| Period | Max Drop | Duration |
|---|---|---|
| Nov 2007 to Sep 2012 | -65.3% | 1783 days |
| Nov 2021 to Jan 2024 | -44.6% | 798 days |
| Feb 2020 to Jul 2020 | -30.8% | 141 days |
| Feb 2025 to Aug 2025 | -29.4% | 201 days |
| Jan 2006 to Oct 2006 | -28.5% | 284 days |
| Jul 2018 to Apr 2019 | -23.0% | 274 days |
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